Katie Etheridge

Designing your website

Top Five Things Your Website Needs

Besides having a great logo and a beautiful aesthetic, there are definitely some other essentials that you need in order to have a great site. Here are the top five non-negotiable things that your website needs to have. 1. Clear Navigation Make sure that your navigation is intuitive and easy. Here’s a quick test that…

The three Cs of Branding

The Three C’s of Branding

Is your site creating the experience that you want? What do people feel about your organization? What would your community say about your organization if it wasn’t around anymore? These are all questions that show the importance of having a strong brand. There are many iterations of different words beginning with “C” that show the…

website refresh

Refresh Your Email Marketing

A new year is here! That means it’s a great time to evaluate our strategies and processes in our businesses. Is your email marketing strategy pulling its weight? Are you getting the number of conversions you were hoping for? Here are some ideas for how you can refresh your email marketing this year. New design…

Refresh Your Social Media

Refresh Your Social Media

The New Year is here and we have some ideas for how you can refresh your social media strategy! 2020 has been quite the year, and now more then ever, connection is really important. Social Media is a way to stay connected and informed during these unusual times. Look at your goals If you have…

Refresh Your Website Graphics

Business Graphics and Your Brand

The new year gives all of us an opportunity to reevaluate and think about what we would like to accomplish in the coming year. Usually, we make goals and think about how we can get into shape and workout in the gym more and eat healthier. Just like we need a refresh for our bodies,…

website refresh

Refresh Your Business for 2021: Your Website

A new year is right around the corner! Do you have some ideas for how you would like this new year to look? After the craziness of 2020, personally, I’d settle for a “normal” year. The new year gives all of us an opportunity to reevaluate and think about what we would like to accomplish in…